Selling the service was the easy part. Getting a customer to actually keep using it; that’s the part that decides whether they’re still with you next year. And it’s the part most...
SMB Customer Retention Starts With the Services They Already Have
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Selling the service was the easy part. Getting a customer to actually keep using it; that’s the part that decides whether they’re still with you next year. And it’s the part most...
There’s a number that gets quoted a lot right now; nearly half of small businesses are already using AI. It makes for a striking headline. It’s also wrong. The U.S. Census Bureau’s...
For your small business customers, the next few months are the whole ballgame. Q4 is when a year’s worth of effort either pays off or it doesn’t — and it’s also, whether they say it...
Here’s a service with an expanding market, customers who rarely leave, and remarkably little competition for it — because most of your rivals are quietly walking away from it. It’s fax...
The 2026 FIFA World Cup brought 48 teams, 104 matches, and millions of fans to host cities across Canada, the United States, and Mexico. For small businesses in those cities, it was supposed to be a...
Service providers who offer a full SMB digital suite- websites, email, online stores, marketing tools – stand apart from competitors who don’t. That opportunity is real, and the service...
Nearly eight in ten small businesses are already selling through online channels — or actively trying to get there. The demand is real and it is growing fast. Your SMB customers are either getting...
Acquiring a new SMB customer costs five to seven times more than keeping one. Most service providers know this. However, far fewer build their product strategy around it. SMB churn is one of the most...
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